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We performed our very own ‘x-ray‘ on Kissun Chiropractic with a brand strategy exercise and uncovered all the ways they were unique to other clinics in their field. The challenge was to design a website that not only communicated these unique qualities but also made it easy for patients to access information about conditions, doctors, and appointments. The result? A website that not only highlights their distinct offerings but also ensures a smooth, user-friendly experience with clear navigation and intuitive calls-to-action. We created an informative hub where potential patients could find what they need quickly and easily. To make the experience even more engaging, we art-directed and shot vibrant, friendly visuals showcasing treatments, doctors, and various patients. This gave potential patients a glimpse of what to expect, even before their first visit, making the clinic feel more welcoming and accessible.