First Juice Cleanses In Singapore
Sana Cleanse was the first in Singapore to offer custom juice cleanse programs. They were available online with a few easy clicks and delivered fresh to the door. I worked with them from the start to design their visual identity – logo, packaging, website and brand collaterals. As the first brand in this space in Singapore, we set the standard for visual style and story for the others that quickly followed. A project perk – I got to taste their delicious juices!
Task
Introduce a new brand into a new market segment. Deliver a seamless brand experience from online purchase to product in hand.